During the early programming meetings with the Beam Team, several adjectives emerged that informed the design of their space: innovative, precise, collaborative, rigorous, and humble. The Beam Team sought to create a workplace and culture that value the individual while also promoting openness and collaboration, and they wanted to avoid looking or feeling too “corporate” or “slick.” What emerged was a space that achieved those goals through the clear and functional organization of the space; the thoughtful placement of shared spaces that encourage interaction and personal connections; the distribution of natural light and views throughout; and, the strategic use of color, sculptural forms, and branding to express Beam’s values and ethos.

Susi Sanchez completed this project as a Principal at Charles Rose Architects.


Office/Lab Fitout and

Environmental Graphics

38,000 SF


Cambridge, MA


LLB Architects

Vandeweil Engineers

Fort Point Project Management

The Richmond Group


Neil Alexander

contact info

UX at the Incubator

64 Pleasant Street, Watertown, MA 02472